Visa Micro Tag is a new key chain-size payment device…
The Visa Micro Tag, a new key chain-size device embedded with Visa payWave, Visa’s contactless technology, is now available to consumers. Allowing cardholders to pay by simply waving the tag in front of a contactless payment reader, Visa Micro Tag is more convenient and faster than traditional credit cards. It easily attaches to a key ring, and with no visible account number, the Visa Micro Tag provides increased levels of security from fraud and identity theft– a great secondary option to standard credit cards and debit card products!
“Consumers are interested in using electronic forms of payment for small ticket purchases,” said Pam Zuercher, vice president, product innovation and coordination, Visa USA. “As one of the smallest payment devices, the Visa Micro Tag allows cardholders to carry a device that delivers fast and convenient transactions, while also providing added security.”
Visa Micro Tag users receive all the same security and protections as standard Visa cardholders. Plus, anyone making purchases with Visa payWave-enabled products receive added security benefits since the payment device never leaves the their hand, can only be read at extremely close proximity to a tag reader, and submits a unique digital watermark to the Visa payment network after each transaction.
To celebrate the debut of the new payment device, Visa Micro Tags loaded with $15 each were distributed to the first 1,000 San Francisco Giants fans entering AT&T Park on September 26, 2007. Fans were encouraged to try them at concession stands armed with Visa’s new ‘payWave’ technology. Already in use at convenience stores, sporting venues, gas stations and fast food restaurants around the nation, use of the new technology has grown rapidly since it was first introduced back in 2005.
To find out if Visa payWave is available to you, contact your current Visa card issuer or bank. Visit the Visa website for more information about payWave >>>
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